CallScout – AI-Powered Outbound Calling Platform
A story-driven WordPress marketing website for CallScout, an AI sales dialer with calling and SMS inside Salesforce.
- Industry
- Platforms
- Web
- Built with
- WordPress
The project
CallScout is an AI-assisted sales dialer and lightweight CRM that embeds calling and SMS inside Salesforce, with branded caller ID, call logging to leads, contacts and opportunities, and real-time metrics. We designed and built its marketing website on WordPress as a multi-page sales funnel. The site starts from the problems sales teams know, such as calls flagged as spam and low pickup rates, then walks visitors through the product with animated showcases and clear value messages until they are ready to get started.
The challenge
- Sales teams lose conversations when their calls are labeled as spam and prospects stop picking up.
- CallScout needed to explain a technical product, a dialer inside Salesforce, to buyers who had not seen it before.
- As a new product, it had to build trust and credibility with potential customers quickly.
What we built
- A story-led page flow that moves visitors from the spam-call problem to CallScout as the answer.
- Animated product showcases of the dialer working inside Salesforce and the call data dashboard.
- Sections for live metrics, monitoring and whisper coaching, admin control and AI call search.
- Pages for the platform, features and collaboration, with Get Started calls to action throughout.
Screens
Key features
Story-driven funnel
Each page leads from problem awareness to product to sign-up.
Animated product showcases
Moving product views show calling and SMS inside a Salesforce leads list.
Feature sections
Live metrics, call monitoring with whisper coaching and an admin dashboard, each explained briefly.
Intelligent call data
A section on natural language search across call data, with a dashboard preview.
