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Local SEO Services for Single and Multi-Location Businesses
Show up in Google Maps and local search when nearby customers look for what you offer.
Stack we work in
- Google Business Profile
- Google Search Console
- Google Analytics 4
- WordPress
- Shopify
- Next.js
- Projects delivered
- 680+
- Clients served
- 310+
- Client retention
- 98%
- Certified engineers
- 20+
- Building since
- 2018
Figures as of Oct 2026
Trusted by
- Aralia
- Rosa Pistrina
- Lashbo
- Micromunchi
- Payroll Ninja
- POD
- Petdx
- Yokey
- Spin Up
- Starwear
- Udlins
- Vegpal
- Wander Wings
- Wish It
- Wisl
Signs you need local SEO
When someone searches "near me" or for a service in their town, Google shows a map with three businesses first.
Read the full overview
Local SEO is how you get into that map and the results below it. We optimize your Google Business Profile, fix your name, address and phone details across directories, help you earn more and better reviews, and build local landing pages for each area or branch. For businesses with many locations, we manage it all at scale and report on calls, direction requests and bookings per location.
Missing from the map
Competitors appear in the Google Maps pack for your services and you do not.
Wrong details online
Old addresses, phone numbers or hours still show in directories.
Few or old reviews
Competitors have more recent reviews and higher ratings.
One page for every area
Your site has no dedicated page for the towns or branches you serve.
Outcomes
What you get
- More appearances in Google Maps and the local pack
- More calls, direction requests and bookings from local search
- Consistent business details across every directory
- A steady flow of new reviews and faster responses
- A landing page for every location and service area
- Reporting by location, so you know which branches need help
What we deliver
What you receive
Optimized profiles
Google Business Profile and other listings fully completed and correct.
Citation clean-up
Consistent NAP data across directories, with duplicates removed.
Review program
Request flows, monitoring and response routines.
Local landing pages
Location and service-area pages with schema.
Monthly report
Rankings, calls, directions and leads by location.
Google Business Profile
Your most important local listing.
- Profile set-up, verification and ownership recovery
- Categories, services, products, attributes and hours
- Photos, posts, offers and Q&A management
- Suspension and duplicate listing fixes
- Insights on calls, website clicks and direction requests
Built with
- Google Business Profile
Citations and listings
Consistent details everywhere.
- Name, address and phone (NAP) audit across directories
- Listings on Bing Places, Apple Business Connect and key industry directories
- Duplicate and outdated listing clean-up
- Data aggregator and listing management with Yext or BrightLocal
Built with
- Apple Business Connect
- BrightLocal
- Yext
Reviews and reputation
More reviews, better responses.
- Review request flows by email, SMS or QR code
- Review monitoring across Google, Trustpilot, Yelp and industry sites
- Response templates and response management
- Review insights to find service problems
Built with
- Trustpilot
- Yelp
Local landing pages
A strong page for every area you serve.
- Location and service-area pages with unique, useful content
- LocalBusiness schema, embedded maps and opening hours
- Internal linking from service pages to locations
- Store locator pages for larger networks
Multi-location management
Local SEO for 10 or 1,000 locations.
- Bulk profile management and location groups
- Templates that keep brand consistency with local detail
- Per-location rank tracking with geo-grid reports
- Dashboards by region, branch and franchise
Why businesses choose Equitysoft for local SEO
Real reviews only
We help you ask real customers for reviews and never buy or write fake ones.
Built for many locations
We manage profiles, citations and landing pages for multi-location businesses with one consistent process.
Pages our developers build
Our web team builds and speeds up your local landing pages, not just the listings.
Monthly reporting
Each month you see map rankings, calls, direction requests and reviews.
How we work
Local audit
We review your profiles, listings, reviews, local pages and rankings against nearby competitors.
You receive Local SEO audit
Fix the foundations
We clean up profiles, correct NAP data and remove duplicates.
You receive Corrected profiles and listings
Build local pages
We create or improve location and service-area pages with schema and unique content.
You receive Local landing pages
Grow reviews
We set up review requests, monitoring and response routines.
You receive Review program
Track and report
Geo-grid rankings, profile insights and leads are tracked per location every month.
You receive Monthly local report
Tech stack
Technologies we use
Pipelines and orchestration
BI and analytics
Frontend
CRM, commerce and CMS
Other tools
Engagement
Ways to work with us
Local SEO set-up
A one-off audit and clean-up of profiles, listings and local pages.
- Fixed price
- Quick wins first
Monthly local SEO
Ongoing optimization, reviews, content and reporting.
- Monthly retainer
- Per-location reporting
Multi-location program
Local SEO managed across many branches or franchises.
- Bulk management
- Regional dashboards
Questions, answered
It is the work that helps a business appear in Google Maps and local search results for people nearby. The main levers are your Google Business Profile, consistent business details across the web, reviews, and local pages on your website.
It depends on the number of locations, how competitive your area is and how much work your profiles and pages need. As a guide, local SEO for a single location usually costs $600 to $1,500 per month, and multi-location programs $1,500 to $6,000 or more per month, with a one-off set-up of $1,000 to $4,000 (USD).
Profile fixes and better categories can lift visibility within weeks. Reviews, citations and local pages build over 3 to 6 months. Results vary with competition and how far from a searcher your business is.
Often, yes. We find the likely cause, fix the profile details to match Google's guidelines, gather evidence such as business documents and photos, and submit a reinstatement request.
No. Fake reviews break Google's policies and consumer protection law, and can get profiles suspended. We help you ask real customers for reviews at the right time and make it easy for them.
Yes. Service-area businesses can hide their address and list the areas they serve. We set that up correctly and build service-area pages on your website to support it.
Yes. We manage profiles in bulk, use templates for consistency, track rankings per location with geo-grid reports and give regional managers dashboards for their branches.
We track local pack and Maps rankings with geo-grids, profile calls, direction requests and website clicks, and tie them to leads or bookings in GA4 and call tracking.
We start with a local SEO set-up. We need manager access to your Google Business Profiles, your correct business details for each location, and access to your website.
You do. Profiles and listings stay in your name, and we are added as managers so you keep control if you stop working with us.
More about our Local SEO Services
Businesses we helpBuilt for local and multi-location businesses
Clinics and healthcare
Dental, physio, aesthetics and private clinics with one or many sites.
Learn moreHome and trade services
Service-area businesses such as cleaners, plumbers and installers.
Retail and restaurants
Shops, cafes and restaurants that need footfall and bookings.
Franchises and chains
Networks that need consistent profiles and per-branch reporting.
Hotels and hospitality
Hotels and venues competing in Maps and travel searches.
Learn moreProfessional services
Law firms, accountants and agencies serving local clients.
Want more local customers to find you?
Book a call. We will check your Google Business Profile and local rankings and suggest the quickest wins.